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Posts from the ‘CHANGE ROOMN CONFIDENTIAL’ Category

Feb 18

Cue label 2

Is seasonality meaningful these days?

Its 28 degrees outside (82.4 Fahreneit)…you had better rug up!

It’s only February and we’re already seeing overcoats in stores in Australia. If you don’t know how crazy that is …it was a beautiful, sunny, 28 degrees (82.4 degrees fahrenheit) in Sydney on the day that I tried this coat on. We have had a crappy summer this year and there hasn’t been a hell of a lot of  beach weather but it doesn’t mean that Sydneysiders are ready to don overcoats. To give you a bit of context, in reality you we only need an overcoat in Sydney for about 4 weeks a year and the time you would actually need to use a coat like this would be at best, 4 months away!

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Nov 14

Worn, stained carpet, lint in the corner
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Change-room Confidential…is this the world dirtiest change-room?

David Jones Bondi Junction – Underwear Department

Worn, stained carpet, lint in the corner

I was too sacred to put my bag down on the floor here…let alone try anything on. Isn’t poor lighting enough to contend with?

David Jones has downgraded their profits for Q4 this year and have predicted a drop in after tax profits of 15-20% for the first half of next year. David Jones Chief Executive Paul Zahra has used every excuse in the book from the new carbon tax, twitchy share markets, falling house prices, to competition from online retailers to explain these disappointing results.

Perhaps David Jones need to go back to basics. Australian shoppers might be much more willing to part with their hard-earned cash if you provided them with some decent service, a fun experience and a clean change-room.

Rate the experience – Pointless minus★ 

Tell us your shopping tales….What change-room horrors have you encountered lately?