We’re after your opinion
COULD THIS BE MY NEXT LCP (LIFE CHANGING PURCHASE) ?
Feb 27
A big 2OPINIONATED congratulations to Jennifer Lawrence for her Oscar win, her incredible dress at this years awards, for proving that even film stars fall down from time to time and for being the face of the Miss Dior handbags.
SUPPORTING LOCAL LABELS

On a recent shopping expedition I was seriously surprised to discover that Supre produces some of their garments locally. For the benefit of the 2OPINIONATED readers who don’t live in Australia SUPRE is a youth chain store. It’s a bottom-tier retailer and to give you some background on the brand… bear in mind that this T only retails for $12.95. I suppose I was even more surprised to discover that a ‘bring jobs back home’ campaign would resonate with younger consumers.
Ever since consumers started to care what conditions workers actually had to endure to produce a T that retails for $12.95 there has been a trend back towards First World production. Savvy retailers realised that there was a consumer who was prepared to pay a premium price for a product produced in ethical and/or regulated environments but I have to say that I would have presumed two factors in relation to this trend Read more
Last year our men’s fragrance posts caused quite a stir so 2OPINIONATED just couldn’t let this one pass. Brad Pitt was reportedly paid $7 million for these commercials… #moneywellspent for Chanel?
The campaign was shot by Joe Wright who has worked with Chanel since 2006. Brad Pitt looks in desperate need of a shower and just when you thought men’s fragrance campaigns couldn’t get any worse Chanel proposes this ad as a call to action to buy Chanel No. 5
Faith Wignall shares with 2OPINIONATED her observations and the fun times in New York during Fashion Week…
On Friday evening I had the good fortune to be invited to not one but two Jason Wu events.
This is thanks to my dear friend who works on various projects for Mr Wu, so I was able to tag along and be her plus one.
Our apologies – it’s been a long time between drinks. We have been spending some time thinking how we could improve the 2OPINIONATED experience and we have finally decided we need some more opinions!
Faith Wignall is the first in our new team of guest editors. Every six weeks you will hear the opinions from one of our new 2OPINIONATED experts.
‘I have known for Faith for years. She has impeccable taste, meticulous researching skills and is never short of an opinion – perfect credentials for a 2OPINIONATED crew member.’ – Hannah Brooks
This week Faith is reporting from New York. For everyone who wishes they had been in NYC for Fashion’s Night Out or covert a seat at a show at NY Fashion week…lets live vicariously through Faith! I’m sure you will look forward to Faith’s posts this week as she pursues the perfect shopping moments in NYC.
LOUIS VUITTON FALL/WINTER 2012-2013
Heres a little 2OPINIONATED preview of the LV Fall/Winter 2012-2013 campaign shot by Steven Meisel.
SIGN “O” THE TIMES
A few years ago we had all the models complaining about the actresses being awarded the most important new beauty campaigns. It’s a sign of the times… it must be hard to be a European actress these days, as all the great appointments seem to be going to American “it girls”.
We all remember the controversy when Blake Lively was appointed as ambassador for the Chanel Mademoiselle handbag line. Blake, the quintessential Californian girl was seen by many in Europe as a poor choice for a prestigious house like Chanel and in direct contrast to their previous choices of quirky European beauties like Keira Knightly.
Kristen Stewart has just been appointed the face of the new Balenciaga fragrance Florabotanica in a campaign shot by Steven Meisel (see below).
The brand had previously used the European actress Charlotte Gainsbourg has the face of its Balenciaga Paris fragrance in their 2010 campaign also shot by Steven Meisel.
IS BLAKE A WOMAN WITH TWO HEADS?
Oops she did it again !
As you know, we tend to be quite cynical at 2OPINIONATED but surely we can’t be the only ones to remember that Blake was flogging Chanel just a mere minute ago.
Just in case you forgot …we have the obligatory Karl Lagerfeld picture to prove it!
Could it be that in the world of fashion there is no such thing as a conflict of interest as Blake Lively has just been announced as the face of the new Gucci fragrance, Gucci Premiere.
See below for the behind the scenes action of the shooting of Blake’s new Gucci campaign. Read more
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